Biotech brand launch

Author:

Fiona Day

Published:

Nov 2023

Updated:

May 2026

THE CLIENT: BitBio is a biotechnology company that use their proprietary technology to reprogram stem cells into any cell type at scale.

THE BRIEF: They wanted a look that combined their technology and science positioning. One that mirrored a technology product launch.

THE OUTCOME: We went through a few rounds of creative development, to reflect the overlapping worlds of engineering, coding and biology.

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We focused on a minimalist animation style to explain the incredibly complex process of cell reprogramming suitable for audiences from investor presentations to TED talks and Congresses.

OUR CLIENTS

Trusted by some of the world's leading pharmaceutical, biotech and medical communications teams - including AstraZeneca, Pfizer, Sanofi, Takeda, Lundbeck and Samsung Biologics.

“We were really happy with the work and our collaboration with you. You really have a good team - all your different skills enabled the different projects to swiftly move forward with high satisfaction on our side. Thanks again!”

International Project Manager, OM Pharma

“The video is very high quality and we are very impressed... we are really happy with the animation, great work!”

Global Brand Manager, Unilever

“Thanks, it all looks great! Thanks to everyone on the team for your hard work.”

Senior Publishing Manager, Springer Nature

“The video looks really great!!! We really love it. We shared the video internally and there were many great comments. Thank you so much.”

Specialist, CDO Business Team, Samsung Biologics

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