Visualising autoimmune pathways to shift clinical perceptions from cosmetic to medical.
SUMMARY
Alopecia Areata (AA) Mechanism of Disease
The Brief
Reminder of the autoimmune component of AA. Illustrate complex underlying hair follicle pathophysiology. Educate global dermatologists on cellular pathways.
FINAL PRODUCT
Uncovering autoimmune reality
Fusion delivered a 3D medical animation mapping a highly technical yet visually fluid journey into the human hair follicle battleground.
The animation clearly visualised positive cytokine feedback loops and intracellular signalling, turning abstract biochemical data into a memorable story.
“We were really happy with the work and our collaboration with you. You really have a good team - all your different skills enabled the different projects to swiftly move forward with high satisfaction on our side. Thanks again!”
International Project Manager, OM Pharma
“The video is very high quality and we are very impressed... we are really happy with the animation, great work!”
Global Brand Manager, Unilever
“Thanks, it all looks great! Thanks to everyone on the team for your hard work.”
Senior Publishing Manager, Springer Nature
“The video looks really great!!! We really love it. We shared the video internally and there were many great comments. Thank you so much.”